For more than 80 years, the luxury industry has turned to LANSA for pricing display solutions. No jewelry, timepiece, leather good, perfume, or eyewear display is complete without our touch. Our pricing systems provide retailers with a flexible and elegant way to display the value of their products. This system helps attract relevant customers empowered by the clear yet luxuriant communication of pricing.
Sharing a common heritage and a continuing devotion to Swiss quality, elegance, and innovation, it was a natural evolution when, in 2012, Pac Team Group added LANSA to its portfolio of merchandising and packaging solutions.
Our Story
1936
Foundation
Foundation of the company Lanière SA which originally produced leather bracelets for watches.
1976
Price Cubes and Pricing Systems
During this year our famous price cubes "pricing system" were invented by Attilio Brentini, the owner of the company.
1976
The Turning Point: Automated Price System
Mass investment in plastic injection machines in order to respond to the increasing demand.
1977
New Business Name
Lanière SA becomes LANSA SA.
1977
Keyrings
It is in 1977 that the company invented and marketed the legendary Key-Safe, the keyring that sold more than 74 million units worldwide.
1978
Survival of the Fittest
In 1978, displaying price in shops becomes compulsory in Switzerland. LANSA SA imposes itself quickly as uncontested actor and leader on this market.
2012
PAC Team Group
LANSA SA is acquired by the Pac Team Group in July 2012. PAC TEAM GROUP is a world leader in luxury product showcases such as shop window displays, shop-in-shops and packaging. This has enabled Lansa, already well-known in Europe, the United Kingdom and the United States, to have a base in Asia and to provide an outstanding service, anticipating and satisfying clients’ needs.
2016
Automated Production of Price Systems
LANSA invested in a cutting-edge technology 40 years after buying the first injection machines. It significantly increases the production capacity and allows numerical quality control.
2020
New Website
Launch of the new online shop at lansa.info. The new site design is responsive to allow easy access from mobile devices.